In 2013, Michelle Moreland designed the very first Virgin Islands Jewelry Collection "VI Jewelry" in her hometown St. Thomas, U.S. Virgin Islands. With a creative spirit and a deep love for her community, what began as a personal passion soon grew into a way to help people feel connected to the islands and to one another, no matter where life takes them.

Rooted in island heritage and created with care, her simple yet bold styles are more than jewelry—it’s a reflection of shared identity, love for our culture, and the strength of community that connects us all.

Her designs can be found on our online store at vijewelry.com, and also in-store at local boutiques in the USVI, BVI and Anguilla. Select designs are available at Luxury Resorts such as Necker Island - BVI, Ritz Carlton - St. Thomas, Margaritaville - St. Thomas and are also supplied as VIP Guest Gifting at Buoy Haus Beach Resort, St. Thomas.

Contact Michelle here to inquire about her jewelry and custom designs!